For some pets, less is more. Our Limited Ingredient Diets are made with only pure, simple, essential ingredients that have been carefully chosen for their nutritional value and high digestibility. Each diet provides grain-free, gluten-free nutrition with one protein and one simple starch, combined with just a few other wholesome, natural ingredients. Fewer ingredients make it easy to manage what your pet eats - or doesn't eat - everyday.
Trial size is an easy way to try raw in our most popular proteins! Instinct Raw Frozen Diets are formulated like the ancestral diet with 95% meat, organs, and raw ground bone, and with wholesome fruits and vegetables. Dogs and cats are meat eaters by nature. A diet consisting primarily of raw meat, organ meats, bone, and fat reflects what your pet would eat in its natural habitat. Since dogs and cats are carnivores by nature, they thrive on a food rich in nutritious meat.
The Hills are a health conscience family. They are concerned with staying healthy, happy and in being in shape. It takes the right food, supplements and exercise to achieve and attain this. So, that’s why they are also concerned with their animals’ health and well-being. Their main goal is to keep their customers on the right products for their pets. Not all pet food is the same and not all pets have the same needs.